Main Visual for Invitation, Program and Event Projection

At the end of November, the City of Zurich presents the Cultural Awards 2024, honouring 21 cultural practitioners and one collective across five funding categories, with prizes totalling CHF 702,000. An additional award for outstanding cultural achievement is also presented.

For this special occasion, so+ba was commissioned to create the visual identity.
The concept centers on radiating beams, representing both recognition and the lasting impact of the award winners. The visual system was designed for use across all formats, from invitation and program to large-scale event projections.

Its flexible design allows for future adaptations through updated year numbers and evolving colour schemes.