exhibition poster // each poster is unique

he basis for the design of the exhibition posters was also the brothers’ road trip through switzerland, where new products were created out of the earlier collected freitag bags. we used the same approach and collected posters from di erent companies and institutions. once assembled, we and volunteers then used stencils, paint, rollers and stickers at the freitag factory to transform the posters into bearers of a new message. the result was a series of completely unique «freitag ad absurdum» exhibition posters, 200 were used in and around lausanne.