lookbook in a plastic bag with a magnifier, aw collection 2022 SO CLOSE, SO DISTANT, SO (IN-)VOLUNTARYcloseness and distance are contradictory in many ways, while we desire both, we also fear them. closeness represents well-being and security, but it can also mean loss of freedom, external control, abuse and violence. Distance, on the other hand, […]
All posts filed under ‘booklet’
ZEIT RAUM 時空—————EDWINA HÖRL
publication in the form of a lp and invitation, ss collection 2021 People often wonder what will last, especially in uncertain times. What will last when so much is defined by change? It is true that the development of new things (usually new tech- nologies) promises solutions for current and future problems. And yet if […]
SCHNAPSIDEE—————EDWINA HÖRL
publication for edwina hörl’s collection schnapsidee if nothing has a cause, anything might be possible, but for the first time this says nothing about the quality or veracity of new considerations or viewpoints. increasingly, being aware of the consequences of individual behavior and of global developments will play a central role. prototypes for solutions, in […]
四—————EDWINA HÖRL
publication for edwina hörl’s collection shi «Death is great. We belong to him with laughing mouths. When we think ourselves in the midst of life, he dares to weep within us.» (Rilke) Indeed – if the unheard-of occurs, that fissure in life, all we can do is become silent. When faced with the inexorable fact […]
ABRAKADABRA—————EDWINA HÖRL
ss 2019 By writing the magic word “abracadabra” in a geometric triangular form (Schwindeschema3), speech is turned into a spell that conjures up the irrational. The individual letters of “abracadabra” are written in a special arrangement in which the number of letters is decreased in each line, thus forming a triangle that offers protection from […]
ZUM GLÜCK—————EDWINA HÖRL
publication in form of a newspaper, ss collection 2018 activity, a conceptual structurethe noise of the lettersh / a/ p /p /i/ n /e /s /sit is a no thing, a mental appearance like unhappiness an obstaclea thought constructed nonsense a product of discrimination due to the circular flow of the mind when moving from […]
PEACE PLEASE—————EDWINA HÖRL
aa 2018 PEACE PLEASE! ON THE MOVEa confusing chaos of conflicts near and far, can the world be saved…?? we don’t know whether we are coming or going, what will make us happy now? that’s it! let’s start with ourselves. let’s hang a white flag from our window. please, a little peace. a little more […]
DOWN TO EARTH—————EDWINA HÖRL
aw 2017 “When two women meet, they turn their faces, rub their hands together, then turn them over, palms up; then they lay them on the head of the other and stroke the other’s hair.” Alrette and André Leroi-Gourhan, Eine Reise zu den Ainu – Hokkaido 1938
I AM AN ANIMAL—————EDWINA HÖRL
ss 2017ORANGUTANS CAN ACTUALLY SPEAK, BUT THEY DON’T IN ORDER TO AVOID BEING FORCED TOWORK.** Javanese myth I AM AN ANIMALThe relationship between people and animals is a re!ection of social developments. It can be seen as a symptom of these developments or a response to them. There is a wide range of how animals […]
OLDER—————EDWINA HÖRL
aw 2016 Getting old is not for cowards(Mixed remarks on aging)Yes, this is the battle cry that is now pulling me out of a quagmire of contemplation I got caught in while thinking about age (and aging) and reading what clever people have written about it. It’s an eternal topic because it a!ects all of […]
TAN TAN TAN RUN RUN RUN—————EDWINA HÖRL
how to live as a person who is no longer at home? around 60,000,000 people are on the run around the world. in their own country or abroad. in camps, tent cities, containers …In temporary accommodation of all kinds, people remain in a kind of waiting position with no prospect of complaints. millions in turkey, […]
TOKYO ART BOOK FAIR—————SWISS FOCUS
swiss focus branding // exhibition space design // implementation so+ba has co-organized and designed the swiss appearance at the «tokyo art book fair 2015». the project included two exhibitions, several presentations and talks including swiss publishers presenting at the pecha kucha night, and a party-event. one of the two exhibitions was «the most beautiful swiss […]
BOOK ON SWISS BOOKS—————TOKYO ART BOOK FAIR
publication concept and design together with the organizing team of the tokyo art book fair, so+ba created the «book on swiss books» newspaper, in english and japanese. the publication introduces the swiss book market, swiss book designers and publishers. the publication was sold at the fair and in selected bookshops. «book on swiss books» includes […]
THE FAMILY GANG—————EDWINA HÖRL
The animal famial or the species family animal.The family animal tolerates almost everything, but no animal in the house, not for competitive reasons. The position is already occupied. In addition, larger sizes are more closely related to him, e.g. the Elephant, the hippopotamus or the lunar calf. An aquarium with fish could still go through, […]
BLOND—————BESPOKE FURNITURE
catalog
TEDx TOKYO—————CONNECTING THE UNCONNECTED
communication design // posters // booklet // cards // etc tedxtokyo 2014 took place on saturday may 31st 2014, with a theme of ‘connecting the unconnected’; exploring our social ecosystem across japan and beyond. over 25 speakers and performers gathered to share powerful ideas, groundbreaking inventions, and highly original artforms.the concept of the communication tools […]
PEN PEN GUSA—————EDWINA HÖRL
Something is going on in the dirt. We are finding a way back to mother earth, to the garden of humanity. Even in urban areas where most of us now dwell, detached from our roots, we are rediscovering the soil, as a place of nutrients, of community, of social justice, and yes, even reenchantment. Today, […]
CHOOSE KNIT—————GENRE INC.
order katalog in an age where everything is so easily available, «choose knit» puts its heart and soul into the time-consuming process to make each item you choose special.«chosse knit» takes longer than other products to arrive in your hands, because each item you choose is produced from a single skein of yarn. chooseknit.com
SWITZERLAND+JAPAN 150 YEARS OF FRIENDSHIP—————SWISS EMBASSY IN JAPAN
book concept and designpublication created by the swiss embassy in japan to celebrate the 150 year anniversary
TEDx TOKYO—————1+1=11
the annual TEDxTokyo conference took place on may 11th 2013 at tokyu’s shibuya hikarie building. this time, the theme was ’1+1=11′. put simply, don’t take things for granted. as anyone who has been to a TEDxTokyo event knows, the best TED speakers, the ones that inspire us the most, are the ones that surprise, that […]
NOW, HOLIDAY FOR EVERYONE!—————EDWINA HÖRL
ss 2013 The theme for this collection came from a discordance I always feel when I move between my homeland, Austria and my home, Japan. There, holidays are a right, even an obsession. We seem to work and live for our leisure time. We, plan, we talk, we dream about our holiday trips to snowy […]
AAA—————EDWINA HÖRL
AAA / Anshin Anzen Anarchie collection.creative direction // invitation // catalog // shooting direction // edwina hörl expresses a political attitude towards taking responsibility for the environment by using political self-awareness and public spirit. AAA / Anshin Anzen Anarchie collection.be informed on political and social issues – especially in Japan after 3.11; question spoon-fed news […]
INTERNATIONALE KURZFILMTAGE WINTERTHUR—————SHORT FILM FESTIVAL
posters, programs, catalog, flyers, ads, coasters, t-shirts, catering bons etc. P. –––>Programm (program)K. –––>Katalog (catalog)K.u.G. –––>Kurz und Gut (short and well done)…… what is shorter than short? an abbreviation!the campaign for the «internationalen kurzfilmtage winterthur» (short film festival in winterthur) was created in 2011, it is short and concise. each year, the color is changing […]
«THE SYNERGETIC ISSUE»—————URBAN READER
urban reader «the synergetic issue» 6 illustrationssynergy is the combination of two or more things that creates an effect which is greater than the sum of both separately. the task was to create 6 different illustrations to given themes. we connected all the themes to create new synergies, forging a forceful work fraught with symbolic […]
しばつ—————PAPERWORK EXHIBITION
invitation card // catalog // exhibition paperwork of 7 year old sho seibert shown at so+ba gallery in kyodo, tokyofrom 2008.11.04-13.04.